Clean Fuel.
Real Performance.
The number eight.
PRO8TEIN is not a generic name. The numeral 8 embedded in our wordmark is the visual DNA of our parent brand — ShivAi — where the cursive S forms two perfect loops, identical in geometry to the figure eight.
In Vedic numerology, 8 is the number of Saturn — representing strength, discipline, and transformation. These are the exact values a premium protein bar should embody.
Cold pressed.
Never baked.
Most protein bars are extruded under heat — a process that destroys nutrients and demands sugar to hide the damage. We refuse to compromise. Every PRO8TEIN bar is bound under pressure, never heat, preserving the integrity of every ingredient.
Clean Ingredients
Premium protein blend. Soluble prebiotic fibre. Real nuts and natural flavours. Nothing artificial.
High Protein
22g protein per bar, minimum 20g — formulated for performance, recovery, and lean muscle.
Sustained Energy
Prebiotic fibre and stable protein release. No sugar crash. No spikes.
Better You
Functional fuel that fits modern life — gym, work, travel, ritual. Built around the body's actual needs.
Five bars.
One promise.
The launch lineup spans the universally loved, the boldly Indian, and the unmistakably us. Three classics. Two signature Indian variants drawn from our culinary heritage. Every bar built to the same uncompromising spec.
Variants.
White Chocolate
The premium classic, reimagined cold pressed. Real cocoa butter white chocolate, a subtle vanilla undertone, and a clean finish that lets the protein speak.
Real cocoa butter · Vanilla · Whey + milk protein isolate
Salted Caramel
Deep caramel warmth meets Himalayan pink salt — the salt-sweet balance that defines the next decade of protein bars. The bar that drives gym lockers and morning rituals.
Natural caramel · Himalayan pink salt · Cashew
White Chocolate, Coconut & Almond
Tropical meets timeless. Real white chocolate, roasted whole almonds, and tender coconut for natural sweetness and texture. Familiar comfort, premium execution.
Cocoa butter · Roasted almond · Coconut
Rose, Fig & Pistachio
Persian rose. Anjeer. Pistachio. A bar that could only have come from India — and could only have come from us. Floral, fragrant, complex. The variant our magazines will write about.
Culinary rose · Dried anjeer · Whole roasted pistachio
Kaju Katli
India's most loved festive sweet, reimagined as performance fuel. Silken cashew, a warmth of cardamom, a whisper of saffron. Indian heritage compressed into clean protein, with none of the sugar.
Whole cashew · Cardamom · Saffron note
A bar worth
unwrapping.
Packaging speaks before the bar does. Cream and black. Yellow as the signature accent. Macros front and centre — no marketing-speak, just numbers we're proud of. Real ingredients on the front. Real claims on the back. No hiding.
This is the early concept for the White Chocolate, Coconut & Almond variant. Each of the five bars will carry the same architecture — only the hero flavour image and accent block will change.
Every bar.
Every claim.
The same uncompromising spec across all five variants. These are the numbers we will not move on.
Part of the
ShivAi Labs ecosystem.
PRO8TEIN is the Fuel pillar of a five-pillar AI-powered Vedic lifestyle ecosystem. Recommended in-app by Lyana — our proprietary Vedic AI — based on each user's body constitution and planetary period. A protein bar with a distribution channel no competitor can replicate.
Mind
AI
Body
Fuel
Connection
PRO8TEIN is not another protein bar. It is the physical expression of a Vedic lifestyle ecosystem — rooted in ancient wisdom, formulated for modern performance.
We refused to launch until every ingredient, every macro, and every single flavour honoured that sacred promise. True nutrition shouldn't compromise on ancient heritage or modern structural integrity.
Be the first.
Join the founding members list. First access at launch, founder-only pricing on the first batch, and the occasional behind-the-scenes update as we close in on Q1 2027.
We will use your email only to send PRO8TEIN updates. No spam. Unsubscribe any time.